It might seem like a lot of effort to sell on prized pre-loved pieces from your wardrobe, but helpful research from
Vestiaire Collective
may persuade you that it's well worth it. To coincide with the launch
of its new Resale Calculator, which helps sellers estimate their resale
income, the online platform's founder,
Fanny Moizant, has revealed that there are key moments in the year to look out for.
"Brand activity has a significant impact on the resale value of its
products," she explained. "The arrival or departure of a creative
director, for example, will have an impact on the interest in a brand
and therefore tends to increase the resale value of current, previous
and upcoming collections. An example of this would be Hedi Slimane's
appointment at Saint Laurent. During his time with the brand we saw a
275 per cent increase in resale of some of the products. Another example
would be Raf Simons and his departure from Dior in October 2015 -
during the three months following his departure we spotted a 25 per cent
increase in the resale value of Dior products in comparison to the
previous three months."
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